This study sought to understand patterns of reflectance of visible light across the landscape of the McMurdo Dry Valleys, Antarctica. We used a helicopter-based platform to measure reflectance along an entire valley with a particular focus on the glaciers, as reflectance strongly controls glacier melt and available water to the downstream ecosystem. We found that patterns are controlled by gradients in snowfall, wind redistribution, and landscape structure, which can trap snow and sediment.